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The digital publishing and production platform for original programming across culture, sports, storytelling, and comedy. We develop and produce shows for YouTube and social media, building each channel around a clear editorial voice and dedicated audience.  From idea to audience, we combine creative development, production, and distribution, supported by a social media presence that extends each show's conversation beyond the episode. 01.Abasathalak!02.El Mal3ab Wala3!03.Stad ONAIR04.ELMotaham X05.Hezar Rasmy Abasathalak! "Abasathalak" An innovative cultural show that breaks away from traditional storytelling to reshape historical and social topics in a smart, youth-friendly language. "Absathalak" blends engaging visual content with accurate information, serving as [...]

REMIX is ONAIR's platform for reinterpreting iconic Egyptian songs and introducing them to new generations. Each project reimagines a timeless Egyptian song through a new vision, where music, film, and performance come together as one experience. Filmed in real locations across Egypt, each release aims to offer a fresh perspective yet celebrate the music with the places, communities, and culture that continue to shape it. 

50-50 is On-Air's artist development program focused on helping independent musicians grow their craft, refine their sound, and build sustainable careers. Rather than just discovering new talent, we invest in development through 1-on-1 sessions, creative direction, visual identity support, and performance coaching. Ready to apply? Fill out the application form.